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Visual content is consumed like never before! It has become one of the tipping points for the online sellers of e-commerce marketplaces. Consumers perceive the brand image through these pictures that allow them to make an informed purchase. It is the visual content on which consumers judge your brand image. So, it becomes imperative for brands to have an elegant visual presentation.
Well, if you are a seller on a multinational e-commerce company such as Shopify, then you need to make sure that your product images look professional and beautiful. Professional product images help you in boosting your sales and cutting down the return rates. So, if you are planning to have a Shopify product photography, then you must keep these tips in mind.
Here's what you need for Shopify product photography -
1. Camera -
The camera is the basic and the fundamental requirement for any type of product photoshoot. You do not need a heavy setup to start photographing products. As per Shopify, "Nikon D810 sporting a 105mm f1.4 lens" is the best option you can have.
2. Tripod -
Having a stable shoot is a must for any photographer, and when you are shooting a product. Blurred images create a wrong impression of a brand. You need to make sure that pictures are clear and large. For which you require a sharp focus in photographing a product so using a tripod for a stable shoot is a must.
3. Unique Background -
The background is the most crucial part of any product photoshoot. It determines the depth and detailing of your photography. You can simply use the White Background for a photoshoot or simply use a white chart to shoot your product. It will also ease your post-product process.
4. Right Place To Shoot -
You need the right room to shoot right. A room with several windows is great. Bigger the windows more the natural light, more the natural light perfect the lighting at the setup, and lighter the shadow.
Also Read: Guidelines for Flipkart product photography